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个性化箱包定制品牌是关键

来源:http://www.longcheguoji.com/ 时间:2018-07-11 16:14:06 浏览次数:
箱包作为人们生活的一大配饰,近来越来越受到消费者的关注和喜爱。随着国内消费者对审美和品质的认同度不断提高,对箱包有特殊需求的高消费人群变得越来越广泛。若能定制一款既彰显自我个性,又能满足日常特殊需求的箱包,将使箱包市场获得更广的市场空间。
As a major accessory of people's lives, luggage has been attracting more and more attention and love from consumers recently. With the increasing recognition of the aesthetic and quality of domestic consumers, the high consumption crowd with special needs for bags has become more and more widely. If you can customize a bag that not only displays your individuality, but also meets the special needs of daily life, it will make the luggage market get wider market space.
在市场上,出现了个性化高端箱包的定制这一服务,且以背提包、旅行箱、公文包,这3个品类的产品为主。由于消费层次千差万别,定制市场也呈现出了多样性的特点。定制是个人审美习惯与品牌风格相结合的产物,其根本在于在消费者固有习惯不愿改变的情况下,对设计进行适应性调整的过程。

In the market, there is a personalized high-end luggage customization service, and the back bags, suitcases, briefcases, these 3 categories of products. Due to the diversity of consumption levels, the customized market is also showing the characteristics of diversity. Customization is the product of the combination of personal aesthetic habits and brand style, which is based on the process of adaptive adjustment to the design under the circumstances of the consumers' inherent habits.
个性化礼品设计是在适当的时机、适当的场合,为适当的人专门制作的产品,是专属产品。以人为本是定制的基础。定制产品展现消费者的个性与内涵、讲究与服装整体搭配得体、满足个人特定需求。
Personalized gift design is a product specially made for the right people at the right time and suitable occasion. It is exclusive product. People oriented is the basis of customization. Customized products show the personality and connotation of consumers, pay attention to the overall matching of clothing and meet individual needs.
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